College Basketball's New Postseason Crown: Rival to March Madness

College Basketball's New Postseason Crown: Rival to March Madness
College Basketball's New Postseason Crown: Rival to March Madness

The Rise of the College Basketball Crown

In the wake of the highly anticipated March Madness, Fox Sports and AEG Worldwide are poised to launch a new post-season college basketball tournament in 2025. Dubbed the College Basketball Crown, this tournament aims to complement the NCAA's annual spectacle and provide even more thrilling action for fans and athletes alike.

The College Basketball Crown will feature 16 teams drawn primarily from the Big Ten, Big 12, and Big East conferences, with the potential for additional participants from other conferences. The inaugural tournament will take place in Las Vegas from March 31st to April 6th, 2025, and will be broadcast exclusively on Fox and Fox Sports 1.

Competing for Attention and Audiences

Fox's new tournament faces stiff competition from the well-established NCAA March Madness, a month-long extravaganza that has become synonymous with college basketball. However, it will also challenge the NIT (National Invitation Tournament), the original post-season college hoops tournament that has been overshadowed by the Final Four.

The tournament's launch is part of a larger trend in the media industry, where companies seek to create sports events over which they have greater control. In the era of streaming video, sports properties remain one of the few that can consistently generate the massive live audiences coveted by advertisers and distributors.

Eligibility and Selection

Teams that fail to qualify for the NCAA tournament will be eligible to compete in the College Basketball Crown. Two automatic qualifiers will be selected from each participating conference, with additional teams chosen by a committee.

Commercial and Broadcast Rights

AEG Global Partnerships will hold exclusive rights to all commercial sales and sponsorship activations for the College Basketball Crown, while Fox Sports will oversee media rights and broadcast sales.

Support from College Leagues

Commissioners from the three participating conferences have expressed their support for the new tournament. They believe it will provide an additional high-quality post-season opportunity for their athletes and schools.

newsid: x0ha2xfzck6c8no

Related stories
3 minutes ago - Patriots owner Robert Kraft withdraws support from Columbia University over antisemitism concerns.
25 minutes ago - Real Madrid's superior depth and resilience propelled them to a Clasico victory, securing the LaLiga title.
42 minutes ago - 5-star quarterback Tavien St. Clair emerged as the top performer at the Elite 11 Ohio Regional, solidifying his position as a contender for the No. 1 spot in the 2025 class.
43 minutes ago - Jordi Fernandez, with diverse basketball experience, becomes Brooklyn Nets' head coach following a disappointing season.
46 minutes ago - The 2024 NFL Draft in Detroit offers free registration, transportation options, parking arrangements, road closure information, security measures, draft schedule, Detroit attractions, and Jelly Roll's concert.
Other stories
1 minute ago - The Steelers' free agency acquisitions have filled roster holes, giving them flexibility in the upcoming draft.
1 minute ago - Dommaraju Gukesh has qualified to challenge reigning World Champion Ding Liren for the title, making him the youngest contender in history.
21 minutes ago - Twenty-three Chinese swimmers tested positive for a banned substance but were not punished due to traces found in their hotel, a decision upheld by WADA.
38 minutes ago - Green Bay Packers' 2024 draft projections focus on defensive backs and offensive linemen.
39 minutes ago - Dak Prescott's contract with the Dallas Cowboys expires in 2024, and his future beyond that season remains uncertain.