Disney's price hikes have arrived. The Mouse House initially announced the cost increase for most of its streaming plans in August. That change took effect Thursday, marking nearly a year since the media giant's previous cost bump was implemented in October 2023. In September, the company also rolled out optional account-sharing fees for Disney Plus customers who want to share streaming access with someone outside their household.
Here's how things shake out.
Disney Plus with ads will now cost $10, up from $8 a month. The ad-free tier got a $2 bump, now costing $16, up from $14 monthly. The Duo Basic with Disney Plus and Hulu bundle is priced at $11 monthly. ESPN Plus will get a $1 increase to $12 monthly. The Duo Premium plan will remain the same at $20 a month. All Hulu subscriptions have increased for the on-demand and live versions of the service. Standalone Hulu has a monthly price of $10 with ads and $19 for ad-free, while the live TV platform is now $83 per month for the basic package and $96 for the premium version. Changes are outlined in the chart below.
Over the past year, Disney has announced a selection of bundled packages to customers, which may be the solution many subscribers turn to for savings. For instance, Disney Plus, Hulu and Max are now wrapped together as one epic megabundle priced at $17 per month for the ad-based version and $30 monthly for the ad-free one.
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New Disney pricing, October 2024
| October 2024 new pricing | With ads | Without ads |
|---|---|---|
| Disney Plus | $10 | $16 |
| Hulu | $10 | $19 |
| ESPN Plus | $12 | |
| Disney Duo Basic bundle (best deal): Disney Plus, Hulu | $11 | |
| Disney Duo Premium: Disney Plus, Hulu | $20 | |
| Disney Trio Basic: Disney Plus, Hulu, ESPN Plus | $17 | |
| Disney Trio Premium: Disney Plus, Hulu, ESPN Plus (ads) | $27 | |
| Hulu Plus Live TV | $83 | $96 |
Disney also unveiled some new product features for streaming on Sept. 4, including continuous playlists on Disney Plus and access to ABC News Live. Ahead of the 2024 US presidential election, all subscribers will have access to the 24/7 premium news channel for live newscasts, breaking news, live events and in-depth special reports.
Disney's streamers are the latest to experience a price increase. Earlier this year, the cost for Peacock got a significant bump, thanks to the streamer's coverage of the 2024 Summer Olympics. Max's ad-free plans and Paramount Plus also received noteworthy price hikes.