Whoop is offering its best subscription tier, Whoop Peak, at its lowest price ever for Prime Day. The deal bundles a year of the Peak subscription with the 5.0 band for $189. This is a significant discount from its usual $239 annual price and is now cheaper than the entry-level Whoop One tier, which remains at $199.

Whoop is a screenless wearable focused on detailed sleep, strain, and recovery metrics. The device is included with the subscription. The company offers three tiers: One (entry-level, $199), Peak (recommended for most users), and Life (premium with ECG and blood pressure, $299). The Peak tier provides comprehensive data and is considered the best value for health enthusiasts.

The wearable market has expanded with competitors like the Fitbit Air, offering a more minimalist alternative. For current Whoop 4.0 device owners, independent third-party apps are emerging that aim to provide data access without a subscription, though their long-term availability is uncertain.