Japan's national rugby team, the Brave Blossoms, are looking to capture the hearts of fans in Newcastle, Australia, ahead of the 2027 Rugby World Cup. Coach Eddie Jones expressed his desire for the industrial city to rally behind Japan during their July 11 test match against Ireland, a crucial preview of local conditions before their World Cup opener against Samoa at the same venue.
Jones, an Australian, praised Newcastle's environment, beaches, and rugby scene, stating, "Maybe we become the team of Newcastle. When we play up here during the World Cup we want all the Newcastle people to support Japan." He highlighted the advantage of familiarity with the stadium for the upcoming tournament.
Following their Samoa match, Japan is scheduled to face France in Brisbane and the United States in Adelaide during the pool phase. Jones did not dismiss the possibility of Japan establishing their World Cup base in Newcastle, known as the world's largest coal export port, citing the need for "good facilities, good hotels, good training grounds, good gyms."
This marks Jones's second tenure as Japan's head coach. He previously led them to a historic upset over South Africa in the 2015 World Cup and guided Australia and England to finals in previous tournaments. His recent stint with the Wallabies concluded with an early World Cup exit in 2023, followed by his resignation.
Speaking about the upcoming Ireland test, his first in Australia since leaving the Wallabies, Jones emphasized his focus on the team's World Cup performance. "Well, it's not really about me, mate, it's about the team in the World Cup," he stated, while also expressing support for Australian rugby and inspiring young players.