influencer marketing
3 stories
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healthCosmeticorexia: Experts Warn of Growing Obsession with Flawless Skin in Children
A new term, cosmeticorexia, highlights experts' concerns over children's intense focus on perfect skin, driven by social media and targeted marketing.
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techJake Paul: Attention Trumps Capital, Influencers Reshape VC
Venture capitalist Jake Paul explains why attention is the new capital, how influencers are disrupting traditional VC, and the power of emotional storytelling.
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healthInfluencer Drinking Sparks Youth Desire: New Study Reveals Social Media Impact
A Rutgers Health and Harvard University study finds that young adults exposed to influencers drinking alcohol on social media exhibit a significantly increased desire to consume it.