Morgan Stanley's head of digital assets, Amy Oldenburg, will join Strategy CEO Phong Le next Wednesday for a discussion on long-term Bitcoin strategy and institutional adoption. The conversation will focus on emerging market crypto adoption and its implications for traditional finance.

Strategy World Event

The event, part of "Strategy World," a yearly gathering hosted by Strategy, explores the intersection of artificial intelligence and Bitcoin innovation. The four-day conference, from February 23-26, features leaders from prominent financial and crypto firms.

Strategy founder Michael Saylor is set to deliver a keynote on digital credit. Morgan Stanley has been actively expanding its digital asset offerings, becoming an early adopter of US-listed spot Bitcoin ETFs and allowing advisors to pitch them to clients. The bank's asset management arm is pursuing regulatory approval for funds tied to Bitcoin, Ethereum, and Solana, and is reportedly developing a digital wallet. Morgan Stanley's global investment committee has recommended clients allocate 2% to 4% of their portfolios to digital assets, viewing Bitcoin as digital gold and Ethereum as foundational computational infrastructure.