Google has launched its most significant expansion of AI-powered creative tools to date, rolling out Google Flow and Google Flow Music globally on May 19. The update is anchored by the new Gemini Omni Flash model, a multimodal system capable of generating text, images, audio, and video from any input format.
The model features “physics-aware understanding,” aiming to simulate real-world object behavior in video generation. Users can also blend actual footage with AI-generated elements.
Alongside the model, Google introduced AI agents within Flow that handle brainstorming, batch generation, and multi-step creative planning through natural language commands.
Flow Music now supports section-specific editing, letting users adjust lyrics, beats, and samples independently, as well as generate music videos tied to the audio output. AI-generated music covers are also part of the update.
Access to the full suite requires a subscription, ranging from a Plus tier to the new AI Ultra plan at $100 per month-comparable to Adobe’s Creative Cloud All Apps pricing.
The announcement notably lacked any mention of cryptocurrency or blockchain integration, despite a prior partnership between Google Cloud and the Flow blockchain in 2021. The current platform is a purely AI-focused creative tool.