Tata Consultancy Services (TCS) is actively encouraging its employees to leverage artificial intelligence tools for faster and more cost-effective work delivery. CEO K Krithivasan stated the company advises associates to inform clients if AI can improve services, even if it impacts immediate revenue.
This proactive stance aims to embrace AI's potential for enhanced efficiency and new opportunities, rather than resisting technological change. TCS believes AI will ultimately create more avenues for business. This approach aligns with rival Wipro's perspective, which anticipates AI adoption will bolster demand for software services.
The Indian IT sector has seen significant market value decline recently due to investor concerns about AI's impact on traditional labor-intensive models.