In 2026, emerging markets accounted for 77% of Binance users, a sharp rise from 49% in 2020. Binance Research's latest report reveals these users increasingly treat the exchange as a banking app, using it for savings, payments, and investment.
The report frames crypto adoption as a financial-access story. 83% of users engaging with multiple Binance products are from emerging markets, with savings rates twice as high as in developed markets. 36% of these users hold at least half their portfolio in stablecoins, a pattern the report calls "consistent with savings-oriented usage."
The World Bank notes 1.3 billion adults lack financial services. Binance says 4.7 billion adults lack credit access, and 1.4 billion savers earn no interest. Stablecoins offer transfers as low as $0.0001, versus $20 for SWIFT. Brazil's data shows stablecoins drive 90% of its crypto volume.