At the Auto China 2026 motor show in Beijing, Xiaomi’s booth was among the most crowded, with visitors packing the space to catch a glimpse of the company’s founder and chief executive, Lei Jun.
Earlier in April, Lei Jun livestreamed a drive of the Xiaomi SU7 Pro from Beijing to Shanghai, covering around 1,300 kilometres on a single charging stop, demonstrating real-world range and performance.
Xiaomi entered the EV market in 2024 with the SU7. The YU7 GT, its first model developed with European engineers, debuts in late May. The SU7 Ultra accelerates from 0 to 100 km/h in under two seconds, reaching a top speed of 350 km/h.
Production at its Beijing factory moves at a pace of one vehicle every 76 seconds, with over 700 robots and AI-driven inspection. Xiaomi’s “Human x Car x Home” strategy integrates vehicles with personal devices and smart home systems via HyperOS.
Expansion into international markets begins in 2027, starting with Germany. The company opened an EV R&D and Design Center in Munich in 2025, led by former BMW executive Rudolf Dittrich. The SU7 Series is priced from around €27,000 to €38,000. Xiaomi targets total EV deliveries of 550,000 vehicles this year.