Advertising
3 stories
-
financeWalmart Acquires Vibe.co for Up to $1.4 Billion to Enhance Ad Business
Walmart's acquisition of Vibe.co aims to revolutionize its advertising strategy by integrating advanced ad technology and vast consumer data.
-
techOpenAI Introduces Ads to Free and Go Versions of ChatGPT in US
OpenAI plans to debut advertisements on ChatGPT's free and Go tiers in the U.S. as part of efforts to diversify revenue.
-
techSEC Continues Active Probe into AppLovin Marketing Practices
The U.S. Securities and Exchange Commission's investigation into AppLovin's marketing platform practices remains active, with the agency citing potential harm to an ongoing enforcement investigation.